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Digital Marketing Advice

  • Why Google Business Profiles & Reviews Are a Cornerstone of SEO (and AI Visibility)

    Why Google Business Profiles & Reviews Are a Cornerstone of SEO (and AI Visibility)

    When businesses think about SEO, they often think about keywords, blog posts, and website updates. But one of the most powerful drivers of visibility – especially for local businesses – …


    22/02/2026
  • The Surprising Power of SEO in a Slow Economy

    The Surprising Power of SEO in a Slow Economy

    When the market tightens, many small businesses start looking for areas to cut costs. Marketing often ends up on the chopping block – and SEO can be one of the …


    07/08/2025
  • Hiring an SEO Company – Key Questions to Ask Before You Commit

    Hiring an SEO Company – Key Questions to Ask Before You Commit

    Partnering with the right SEO company can be very powerful when it comes to enhancing your online presence and driving business growth. However, with numerous agencies promising top rankings and …


    05/05/2025
  • Even better value for our website clients with 1-hour free support!

    Even better value for our website clients with 1-hour free support!

    From April 1st 2025, Web Genius are doubling free monthly website support minutes from 30 minutes to 1 hour for all our website customers—ensuring even more access to expert support whenever you need …


    04/04/2025
  • The most reliable Google ranking factors 

    The most reliable Google ranking factors 

    The landscape of SEO has always been in flux, but recent years have brought massive change, especially with the rise of Artificial Intelligence (AI) related challenges and major Google algorithm …


    13/06/2024
  • Elevate Your Website’s Written Content Using Google’s E-E-A-T Formula

    Elevate Your Website’s Written Content Using Google’s E-E-A-T Formula

    In the digital landscape, where online visibility is paramount, mastering the art of crafting compelling website content is essential for kiwi businesses, and their digital marketing suppliers. As Google continuously …


    08/05/2024
  • Navigating Website Ownership: Unravelling the Digital Puzzle

    Navigating Website Ownership: Unravelling the Digital Puzzle

    Let’s embark on a journey to demystify the intricate world of website ownership. As a business owner treading the digital landscape, understanding the ownership dynamics of your website components is …


    29/08/2023
  • Showcase Success: Build Trust with Case Studies

    Showcase Success: Build Trust with Case Studies

    Case studies are a highly effective way to highlight your business’ successes and expertise, and build trust with potential customers. In today’s blog, we discuss the value of displaying case …


    29/08/2023
  • Unveiling the Magic of Google Display Ads: Reaching Wider Audiences Online

    Unveiling the Magic of Google Display Ads: Reaching Wider Audiences Online

    In the vast and ever-evolving landscape of digital marketing, Google Display Ads have emerged as a powerful tool for businesses looking to expand their reach and engage with potential customers …


    04/08/2023
  • Google Business Profile: Put your Business on the map

    Google Business Profile: Put your Business on the map

    Claiming and optimising your Google Business Profile is a powerful way to boost your online presence and credibility In today’s digital age, having an online presence is essential for any …


    08/06/2023
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Recent Posts

  • Why Google Business Profiles & Reviews Are a Cornerstone of SEO (and AI Visibility)
  • Blue banner with image of hands using a mobile device. Heading "The Surprising Power of SEO in a slow economy"The Surprising Power of SEO in a Slow Economy
  • Blue banner with heading "hiring an SEO company - key questions to ask" and an image of the Web Genius SEO team working at their desksHiring an SEO Company – Key Questions to Ask Before You Commit
  • Even better value for our website clients with 1-hour free support!
  • The most reliable Google ranking factors 

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